Launched by French designer François Lipovetsky in 2005, Lipault has become one of France's leading luggage brands. Everyone is first drawn to Lipault's great sense of style—vibrant and on-trend colours in simple and sophisticated shapes. Then they fall in love with its intelligent designs that are unbelievably lightweight, efficient and durable. This combination of fashion and function makes Lipault unique in the world of travel.
This particular range extended its usual luggage pieces to include handbags and backpacks. The product range was minimal, neutral and urban. Using a combination of photo stills and a stripped-back mix of layout and typography focus, we helped to emphasise the appeal of Lipault's autumn-winter product range.